Posts Tagged ‘seth godin’

Buy a Book, Save a Life

Problem:

1.  Every 45 seconds a child dies from malaria.

2.  You don’t get a chance to save a child’s life.

Solution:

Buy this book, End Malaria, and your $20 will go to buy some mosquito nets, which I guess they don’t have enough of in Africa.  Seems simple enough.

The thing is, they know for a fact that mosquito nets will protect children and others from the mosquitoes that carry malaria.  It’s a simply preventable disease that no one should have to endure.  Especially when a lot of us could skip a lunch for $20 and help those less fortunate.

And if you do it today, you’ll be a part of End Malaria Day, where the book will reach #1 on Amazon and save 4 million lives.

Here’s Seth Godin’s message from the Domino Project.

You may be only one person, but you count.

P.S.  Oh, and the book is good too.

10 Ways to Spread Ideas

Problem

There are a lot of exciting new ideas and concepts that you are learning  from books, TED talks, blogs, and a myriad of other sources out there on the internet.  But then you come to work at your corporation and everything seems to be backwards, you feel like you’re in some kind of a bubble, where no one knows what is going on in the outside world.

Solution

Start a book club.  There are actually other people at your corporation who do know about some of the same things you are learning, but you would never know because there is no forum for sharing brave new ideas.  So start one.

Book clubs are an easy, non-threatening way to explore new concepts.  Plus, they hardly take any preparation time.  Schedule a few meetings a couple weeks apart, divide the book into sections, read those sections before each meeting and develop a few discussion questions from that section.  You’ll find that once you get people talking about an interesting subject (to them), you can’t stop them.

Nothing is more powerful than ideas.

So your book clubs can be a breeding ground for innovative ideas to sprout and grow, because they can be nourished and fed by good discussion and refinement.

What do you want?  Change?

Then you’ll have to start a movement.

And to start a movement, you’ll need a compelling idea.

And to have a compelling idea, you’ll need lots of ideas.

And to get lots of ideas you’ll need to read a lot of books.

And to read a lot of books, you’ll either need to go to the library, or the bookstore, or sign up for the free newsletter that is changing the book publishing industry: http://www.thedominoproject.com/ [If you do it this week, Seth will drop the price of Poke the Box $1 for each 5,000 sign-ups.]

So get reading and start a book club.

P.S.  Sorry I didn’t list 10 ways to spread ideas.  I gave you one. You’ll have to come up with the rest yourself.